Buying magazine and newspaper ads. Hosting a weekend open house. Making sure Zillow is updated. Adding properties to listing sites and social media pages. Putting a sign in front of the property. Maybe laying out some flyers or business cards around town.
There’s nothing wrong with a realtor doing these things, don’t get me wrong.
They do them because they work and generate a profit.
The problem comes when realtors use these strategies as their crutch and depend on them to be their life blood.
Especially in a tough market or with unique properties, such as a church.
They continue using these strategies… which are the exact same strategies their competition is using… but they somehow hope for or expect better results.
And while we’d all like to think that wanting or hoping for something bad enough means it will manifest itself in our lives, we all know that it logically isn’t true.
So if you’ve got a property that you’d like to sell or get rented out ASAP… even if that property’s been sitting on the market for ages, you can whip these tactics out of your back pocket and just watch closing after closing after closing start to happen.
Come up with some new ideas.
These real estate marketing strategies will help you stand out, get attention, get remembered, and more importantly… close any deal as quickly as possible.
(And better yet? Most of them work for both residential and commercial properties.)