If you want to grow a thriving online business, you can’t afford to be an island. You need to dig into the minds of other experts.
Don’t conform to the way the uninformed marketer communicates. Get specialized knowledge through reading.
Reading makes you a better person. It makes you live the experience of other people. Interestingly, scientists have proven this to be so.
According to a Study by ScienceDaily, “When we read, the brain doesn’t make a real distinction between reading about an experience and actually living it.”
One of the major ways to get in-depth digital marketing knowledge is through extensive book reading. It should become your lifestyle?
Without a doubt, there are influencers and leaders in your industry and niche. Find these people, and get into their minds. How they think, behave, and do business are usually laid out in books.
Most digital marketing influencers have been in the trenches long before your grandma bought you a Computer.
Not only are they better positioned to help you, but they can guide you to avoid certain mistakes they made while starting out.
No wonder, in a review of Reading History by Alberto Manguel, A.C. Grayling spoke of reading as taking a flight when he said, “To read is to fly: it’s to soar to a point of vantage which gives a view over wide terrains of history, human variety, ideas, shared experience, and the fruits of many inquiries.’’
To a large extent, your effectiveness as a digital marketer is dependent on what you had read, what you’re currently reading, and would read in the future.
In turn, this would determine how valuable and premium your offers will be.
If you must stand out at digital marketing, here are 6 books that you need to read: